Tony Breach, serving as Chief Executive Officer & Chief Technology Officer at WeStorix, exemplifies transformative leadership in the renewable energy and IT sectors. With over 25 years of industry experience, Tony has become renowned for his strategic prowess and ability to navigate complex technological landscapes. His leadership journey began with foundational roles in utility and IT industries, where he excelled in orchestrating intricate programs and integrating cutting-edge technologies with pragmatic management.

As the visionary founder of WeStorix, Tony has adeptly steered the company from its inception through to a promising successful Grid Scale BESS developer and Service Provider of Energy Storage as a Service.

He has demonstrated a profound understanding of high-voltage Grid Forming Inverters and Energy Storage Systems and how to utilize that as a replacement for medium size power plants and enhance power optimization for large energy consumers. This strategic positioning has not only placed WeStorix at the forefront of the renewable energy transition but has also heralded a new era of clean, responsible, and sustainable energy storage.

Tony’s role as principal consultant for a top global renewable utility provider underscores his critical influence in the industry. He jointly led the procurement and implementation of an Energy Management System (EMS) capable of managing over 4 GW of renewable assets across the U.S. East Coast, choosing one of the largest high-voltage suppliers to facilitate this venture. His leadership was pivotal in establishing a U.S.-based control center that serves as the operational hub for the EMS, cultivating a strong partnership with the supplier.

Further demonstrating his expertise, Tony served as the principal electrical consultant for a Danish 400 MW Power-To-X (PtX) project, the largest of its kind at the time. He was central to the design of a 400 MW substation and a BESS facility, integrating these systems to support the Transmission System Operator grid support. His thorough assessment of vendors and contractors led to a collaboration with a premier high-voltage technology provider, enhancing the project’s success.

The strategic initiatives at WeStorix are deeply influenced by Tony’s extensive experience from these landmark projects – the 4 GW Control Center and the 400 MW Substation with BESS. His early academic work, particularly his influential 1996 thesis on High-Voltage Grid Forming Power Inverters, laid the technological groundwork for today’s grid-forming inverters, highlighting his long-standing impact on the industry.

As Program Director for a major European Commission initiative, Tony exhibited exceptional leadership, managing diverse R&D projects across 16 European entities. His strategic and multidisciplinary approach has significantly advanced technology and fostered collaborative success.

A dynamic executive with sharp political insight and superior stakeholder management skills, Tony’s demanding yet respected leadership style is crucial for securing investment and achieving project objectives. His extensive network and strategic partnerships in the Utility and Telecommunications sectors, combined with his educational background – a M.Sc. in Electromechanical Engineering and a B.Sc. in Software & Electronics – underscore his comprehensive expertise and visionary leadership. Tony Breach continues to drive WeStorix forward, championing the integration of renewable energy solutions with advanced digital infrastructures, and making substantial contributions to the sustainable energy landscape.

Louisa Colombo, serving as Chief Legal Officer & Policy Executive at WeStorix. As a visionary and results-driven legal professional with over three decades of leadership experience, Louisa brings a dynamic blend of expertise spanning from corporate law and governance to policy formulation and advocacy. She is a native Dane and has spent thirty years abroad, gaining invaluable insights in the US, where she further founded and managed a company in New York City. Louisa is committed to fostering positive energy transitioning to combat climate change. As Founder, Investor and Chief Legal Officer of Arcadia eFuels, first mover company producing green jetfuel (eSAF/eFuels), she garnered substantial expertise within an emerging sector of a new energy market with uncertain legislation and regulation. Louisa’s distinctive insights and knowledge in the realms of energy and power-to-x set her apart, known by only a select few in these industries.

Louisa is interdisciplinary with strong multicultural communication skills. She focuses on propelling companies from a startup to a pivotal player in the industry. Her responsibilities include overseeing capital raises, navigating corporate law intricacies, and championing sustainability, ESG, and CSR initiatives. Engaging in legislation, regulation, and government affairs, Louisa actively advocates for policies that drive positive climate and environmental impact. Her experience at Arcadia eFuels saw her spearhead the production of future fuels – Power-to-X – with a mission to combat climate change. Her efforts accelerated company growth in a short time, closing multiple investment rounds, and targeting significant funding for each plant of EUR 1.2 billion. Her role further involved establishing and managing international legal entities across multiple jurisdictions and influencing legislation, hereunder the EU.

Louisa’s law firm tenure at Kønig Advokater, and Toft Advokatvirksomhed, saw her specializing in litigation, private law, commercial & business law. She actively contributed to strategic planning for company growth, international investment law, energy law & sustainability. Her commitment to legal advocacy extends beyond the corporate sphere and she collaborated on a Law Reform Proposal in Brussels. Louisa’s interdisciplinary background and entrepreneurial spirit flourished during her time in New York City and Monaco, where she led cultural projects and collaborated with various art and educational organizations.

The educational journey includes a Master of Law from Copenhagen University, in addition to one year at Kaplan Law School. Louisa also completed the iCourts Excellence Programme, honing competencies relevant for international courts, multinational corporations, academia, and international organizations. Complemented by a B.A. in psychology and one year at UCLA School of Business and Management reflects a commitment to interdisciplinary learning.

Currently serving as the Chair of the Board of WeStorix, Louisa’s focus revolves around guiding the company through robust growth strategies. Previously, she held pivotal roles at Arcadia eFuels, managing board affairs as the Secretary, and played a crucial role in raising capital and strategic growth. In the late ’90s, Louisa served as board director for Scandinavian Film in Hollywood/Beverly Hills, contributing to the promotion of Scandinavian art and culture in the U.S., and Danish American Society promoting cultural and commercial exchange between Denmark and the US. Her leadership further extended to Danamerica Inc. in New York City, where she served as Chair of the Board, steering the not-for-profit organization dedicated to promoting performing arts and fine art, including Danish/American collaborations.

Fluent in Danish and English, and proficient in Italian, French, Swedish, and Norwegian, her multicultural communication skills are a cornerstone of her professional success.

Henrik Kofoed, serving as Chief Financial Officer advisor at WeStorix. Henrik is an experienced, business-oriented, and proactive finance adviser, compliance consultant, and auditor, known for his result-oriented approach and open, communicative leadership style. Latest, he served as the Executive Vice President of Finance for Haarslev Group where he effectively managed the financial strategies and operations as the Group Chief Financial Officer.

Throughout his illustrious career, Henrik has been an advisor for multinational companies, especially noted during his tenures as a partner at KPMG for 18 years, EY for 10 years, and Basico for nearly 4 years. During these engagements, he provided a broad range of advisory services to chief financial officers, general councils, executive officers, and board members, addressing various business-related challenges.

Parallel to his tenure at Haarslev, Henrik has been a Partner at KOF Global, focusing on delivering impactful projects across the finance sector. His foundational role as Partner at Basico P/S was pivotal in providing advisory services, risk management, interim solutions, and recruitment specializing in CFO Services, Legal Services, and Finance IT, emphasizing operational and financial management consulting both in Denmark and internationally.

Henrik possesses specialized knowledge in areas such as GDPR, compliance, risk management, corporate governance, stock affairs, internal and external accounting, auditing, M&A, divestments, working capital management, and closing excellence.

His extensive experience also includes managing up to 60 people and numerous project teams, showcasing his capability in handling large-scale operations and complex challenges.

His advisory expertise also spans significant tenures with Ernst & Young (EY) in Copenhagen, where he managed numerous engagements for finance functions and coordinated group audits and advisory services for global corporations. Prior to EY, he laid a solid foundation at KPMG, coordinating partner roles that involved extensive international audit and advisory services.

Henrik also contributed academically as an External Lecturer at Copenhagen Business School from 1990 to 2000, teaching and examining MBA students and other postgraduate courses.

With a career marked by leadership in financial strategy and a deep commitment to excellence in education, Henrik continues to influence the finance industry both in Denmark and globally, harnessing a depth of knowledge that spans operational management to high-level executive guidance.

James Martin, serving as Chief of Staff. James Martin is a transformation and strategy execution leader with more than two decades of experience delivering high-impact results across global enterprises. He specialises in bridging executive intent with scalable execution, ensuring clarity, cadence, and accountability in complex environments. His work focuses on strengthening organisational performance through disciplined governance, integrated planning, and embedded leadership that accelerates progress during major transformation periods.

Across senior roles at Johnson Matthey, EY, HCL Axon, and CSC/DXC, James has shaped and led large-scale transformation programmes, advanced governance frameworks, and mobilised global delivery teams through acquisitions, digital modernisation, and organisational change. At Johnson Matthey, he partnered closely with the CIO to drive multi-year transformation strategies, deliver substantial cost efficiencies, oversee annual investment portfolios, and establish operating models and OKR systems that unified global teams. His leadership balanced financial discipline with agile decision-making, enabling faster prioritisation and resilient execution across the enterprise.

At EY Denmark, James served as a strategic advisor to executive leadership, translating enterprise strategy into structured delivery across a broad programme portfolio. He led the IT integration of KPMG Denmark, built and scaled EY Poland’s Global Delivery Services, and established governance and performance frameworks that improved transparency and predictability across international teams. His work consistently enabled senior leaders to make clear, timely decisions and maintain momentum under strategic pressure.

Earlier roles at HCL Axon and CSC/DXC further strengthened his capabilities in global programme delivery, governance, and PMO leadership. He led PMO functions for major SAP programmes, embedded PPM processes across large transformation landscapes, and managed complex programme offices for high-profile public and private sector clients. His early career also included SAP consulting and customer-facing account management roles that deepened his commercial perspective.

James’ leadership style is rooted in discipline, performance, and growth—shaped in part by more than a decade as a professional basketball player and coach. These experiences inform his commitment to teamwork, resilience, and continuous development.

He holds a Cand.Merc. in International Business from Copenhagen Business School, an MBA from Lewis University, and a Bachelor’s degree in finance and economics. An American citizen residing permanently in Denmark, he speaks fluent Danish and enjoys nature, hiking, and the personal challenge of running a marathon on all seven continents.

Jan Korff Petersen, brings more than 24 years of hands-on leadership experience from the renewable energy sector, with a strong track record in delivering complex, large-scale wind and solar projects across Europe and beyond.​

Jan career within the energy business took off at Siemens Wind Power, where he played a key role in the startup of their Offshore Division and was one of the initiators behind the industry-wide Zero Harm Culture. Over the years, he has held leadership roles across global wind and solar companies, including Better Energy, Global Wind Service, PP Techniq, and Muehlhan Wind Service.​

Most recently, Jan leads Korff-Renewables, an advisory and project execution consultancy supporting FID decisions and EPCM execution for wind and solar parks. His depth in EPC delivery, contract management, team leadership, and strategic execution is matched by his ability to build high-performing international teams, including scaling operations in new markets such as Poland.​

​With experience managing hundreds of employees across multiple countries, Jan combines technical excellence with a strong people-centered leadership approach. He is fluent in English and Danish, with a working knowledge of German, Spanish, and Greek. His deep insight into cultural dynamics, ability to communicate at all levels, and passion for building resilient project organizations make him a valuable asset to our team. Jan holds the position as Power EPC Director in WeStorix.

With over 25 years of experience in IT and digital transformation, Ian Richter Nielsen is a seasoned executive who bridges the gap between business strategy and technical execution. As Chief Information Officer and OT EPC Director at WeStorix, Ian leads complex, cross-functional programs that span operational technology, cybersecurity, and enterprise systems – delivering resilient, compliant, and future-ready infrastructure across global organizations.

Ian’s leadership is defined by his ability to navigate the intersection of IT and OT, particularly in high-stakes environments such as renewable energy, pharma, and shipping. Over the past five years, he has specialized in cybersecurity for critical infrastructure, ensuring compliance with international standards including IEC 62443 and ISO 27001. His work has fortified SCADA systems and OT environments against evolving threats, while enabling operational continuity and legal defensibility.

Ian has implemented robust defense capabilities, driven risk mitigation strategies, and fostered a culture of security awareness across geographically distributed teams. His approach combines technical depth with strategic foresight—leveraging virtualization, cloud platforms, and agile methodologies to modernize legacy systems and prepare organizations for the challenges ahead.

Ian is known for his ability to lead multicultural teams, manage stakeholder expectations at all levels, and deliver results under pressure. His career spans roles as developer, solution architect, and executive advisor, with a consistent focus on aligning technology with business value. He is a member of Mensa Denmark and brings analytical rigor, emotional intelligence, and a collaborative mindset to every engagement.

Gitte Hesselholt is Chief Commercial Officer at Westorix and an international executive leader with extensive experience in commercial strategy and execution. She has held senior global leadership roles across the Medical Device, Pharma, and Consumer Goods companies, most recently as Chief Commercial Officer for Guerbet Group in Paris and for Radiometer/Danaher in Copenhagen.

Earlier in her career, Gitte worked at McKinsey & Company and Boston Consulting Group, where she was Partner, advising leading companies on strategy and transformation. Gitte is passionate about driving sustainable growth through robust strategies and flawless execution, advancing digitalization in the commercial field, and building high-performing, engaged teams.

She currently serves as a Non-Executive Director at Micro Matic A/S, where she is a member of the Audit, Risk & ESG Committee, and previously served on the Board of Directors of Mannaz A/S. She is also an industry advisor to private equity.

Gitte holds an MSc in Economics (Cand. Oecon.) from Aarhus University and has completed MBA studies at Cranfield School of Management in the UK.

A native Dane, Gitte is fluent in English and speaks basic German, French, Swedish, and Norwegian. Her career has taken her and her family to Brussels and Paris, and she is now based in Copenhagen.

Faten Halabi, is an innovative and senior business leader with extensive experience in global sales, business consultancy, strategic planning, and account management. She is recognized for her exceptional operational and leadership skills, and has a proven track record in developing and implementing sustainable sales strategies. With expertise in public relations and networking, Faten has established strong C-level connections and is known for her motivational leadership style that drives high-performing teams.

Faten’s career includes a notable tenure at PwC-ME as the Director of Alliances from November 2022 to January 2024. In this role, she managed key alliance partnerships with Microsoft and Adobe, driving target setting, account planning, and strategic initiatives. She was instrumental in developing strategic alliances, monitoring progress, and coordinating market assessments.

Prior to PwC-ME, Faten worked at Avaya Inc. in the UAE from October 2014 to October 2022 as the Regional Sales Leader for the GCC region. She enhanced business profitability through strategic planning and market analysis, managed account planning, created robust relationships with senior decision-makers, and coordinated marketing events. Her leadership in spearheading strategic relationships with regional service providers and government entities significantly contributed to the company’s success. Her achievements include acquiring major enterprise accounts, developing digital strategies for key clients, and launching cloud services with regional providers. Faten received the “Circle of Excellence” Award twice, the highest Avaya global achievers award.

In 2013, Faten partnered with Achrafiah Investment in Bahrain, where she negotiated franchise contracts, developed business plans for joint ventures, and led major investment negotiations. She provided consultancy for VIP clients and the Indonesian Minister of Tourism, contributing to the announcement of Tourism Investment Zones in Indonesia.

From 2010 to 2013, Faten served as the Vice President of Commercial, Marketing, and Communications at Bahrain Airport Company. She managed all commercial operations and strategic planning for the airport, chaired meetings with public and private companies, handled public relations, and negotiated contracts that led to significant revenue increases. Notable accomplishments include launching a partnership program with the national airline and airport handling company, re-negotiating contracts for increased revenue, and creating the Bahrain Airport Fund.

Earlier in her career, Faten was the General Manager of IMPAC Group in Jordan from 2004 to 2010, where she founded and managed a fashion retail group. She grew the team to 70 members, secured contracts with high-end fashion brands, and maintained annual operating and capital budgets. Her leadership drove the achievement of organizational goals and KPIs.

Faten’s other previous experience includes roles as Corporate Communication Manager at Bahrain Financial Harbour, Business Development Manager at Magnum in Toronto, Canada, and Quality Service Officer at HSBC Bank in Beirut.

Faten holds a Bachelor in Business Administration from the American University of Beirut, where she made the Dean’s List. She has also completed various training programs, including the Gap Partnership Negotiation Certificate, Leadership and Crisis Management Certificate, Presentation Skills Course, Public Speaking Training, Executive Coaching Certificate from The Masters Program, and ORSC Team Coaching Certification.

Faten’s skills encompass motivational leadership, strategic planning and analysis, public relations development, market development, change management, customer experience building, cloud transformation consultancy, team coaching and training, executive coaching, digital consultancy, revenue and profit growth, budgeting and financial controls, and team building. She is fluent in Arabic and English, with basic proficiency in French.

Throughout her career, Faten has demonstrated a consistent ability to drive growth, build strong relationships, and lead teams to achieve exceptional results. Her diverse experience and expertise make her a valuable asset in any organization she is a part of.

John Scott, is a seasoned global advisor with over 30 years of expertise in communications, strategic advisory, and reputation management. Over the past seven years, he has been deeply engaged in the Middle East, serving as a trusted advisor to senior government officials and leading high-profile, transformative economic initiatives.

John’s expertise in navigating complex cultural and geopolitical landscapes, combined with his proficiency in stakeholder management and international media relations, has solidified his reputation as a reliable and insightful counsel.